RM / PRODUCT 02GOOGLE ADS / HUMAN + AI

Capture existing patient demand.

THE DIFFERENCE

A specialist manages the budget. AI helps inspect more of what is happening underneath it.

Manual account reviews naturally sample the data. AI lets us scan much larger sets of queries, campaigns, time periods and conversion signals, then surface patterns worth human attention. The specialist still decides what is irrelevant, what is commercially important and what can safely be changed in a healthcare account.

BEFORE WE LAUNCH

First, we look at
the numbers.

01SEARCH DEMANDHow many people
are looking?
→
02CLICK ECONOMICSWhat does access
to demand cost?
→
03ENQUIRY MODELWhat could the
budget produce?

An irrelevant query, a slowly rising CPC or a landing page that converts worse may not look dramatic alone. Across an account they become real money. AI-assisted checks help us surface these patterns sooner; the specialist decides whether the cause is targeting, demand quality, bidding, creative, page relevance or measurement.

SEARCH INTENT

Waste usually hides in thousands of small decisions.

LOW INTENT“why does my tooth hurt”RESEARCH
MID INTENT“dental implant price”COMPARISON
HIGH INTENT“dental implant clinic riga”PATIENT DEMAND
WHAT WE BUILD
01

Demand map

services, queries, languages, locations and intent are mapped before budget is assigned.

02

Campaign architecture

budgets are separated around real service demand and business priorities.

03

Landing relevance

the search, ad and page answer the same patient need.

04

Conversion measurement

calls, forms and available downstream outcomes matter more than clicks. AI-assisted control — search terms, spend shifts, conversion anomalies, overlap and landing-page signals are reviewed as a connected data set. Human decision — a specialist approves changes, interprets clinical context and protects the account from blind automation.

REAL WORK / GOOGLE ADS

Existing demand.
Measured outcomes.

See Google Ads cases ↗
10,601DENTA · GOOGLE ADS CONVERSIONS
2025
3,356CONSILIUM MEDICUM · CONVERSIONS
2024
€3.25CONSILIUM MEDICUM
COST / CONVERSION · 2024
MEDICAL SEARCH

Medical search needs more than optimisation.

Healthcare campaigns operate inside policy restrictions, sensitive categories and clinical claims. AI can help screen patterns and flag risks, but approval, wording and campaign decisions remain under human control. We optimise inside the rules instead of letting automation chase a metric at any cost.

RM SEARCH

How much patient demand already exists in your market?

Tell us the clinic, services and locations. We will map the opportunity and show where specialist control plus AI-assisted analysis can protect budget and capture more useful demand.

Request a demand forecast ↗